LinkedIn Brand Ambassador | Program
Overview
Empower your employees to become effective brand ambassadors on LinkedIn with our LinkedIn Brand Ambassador Program. This program equips employees with the skills to build their personal brand while amplifying your company’s reach and credibility on LinkedIn. Through hands-on training, employees learn how to share meaningful content, engage authentically, and represent your brand with confidence, helping your company stand out in the marketplace.
Core Elements
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Personal Branding Essentials: Employees explore the fundamentals of personal branding, including defining their strengths, values, and areas of expertise. They’ll gain clarity on how to align their personal brand with the company’s mission and goals, creating a unique, professional presence.
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Profile Optimization Workshop: A live workshop where employees refine their LinkedIn profiles to reflect both their individual brand and the company’s image. This includes crafting impactful headlines, creating compelling summaries, and setting up a polished, professional profile.
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Content Strategy & Posting Guidelines: Training on developing a personal content strategy that aligns with key company themes. Employees learn to identify relevant topics, plan a posting cadence, and incorporate best practices for content creation to engage their audience consistently.
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Audience Engagement Techniques: Practical techniques for building authentic connections, engaging thoughtfully with comments, and responding to inquiries. Employees will learn how to foster a community around their LinkedIn presence, boosting engagement with company-related content in an organic way.
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Goal Setting & Success Metrics: Guidance on setting personal goals, from network growth to engagement targets. Employees learn to track and measure their LinkedIn activity to ensure their efforts contribute to both their personal growth and the company’s visibility.
Ideal for
Companies looking to increase their LinkedIn visibility and brand reputation by empowering employees as authentic, effective brand ambassadors.
Duration
4-week program with weekly workshops and group training sessions, plus 2 weeks ongoing support to reinforce learning and encourage consistent engagement.
Takeaways
By the end of this program, employees will have a clear personal brand, a well-optimised LinkedIn profile, and the confidence to create content and engage meaningfully on LinkedIn. This program fosters a team of engaged brand ambassadors, each contributing to the company’s growth and visibility on the platform.
Price
£3,400
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